Welcome
"I feel there is an existential anguish among young people. I do not feel the same. They see huge mountains where I only saw a small hill to climb" - Sergey Brin (Google's Co-founder)
"Solving big problems is easier than solving small problems" - Sergey Brin (Google's Co-founder)
What's Google?
Google is a Search Engine which is specialized in products and services related with Internet, software, mobile devices and other technologies. Down this text you will find the alphabet of the last year (2017).
About Google
Google was developed in 1996 by Sergey Brin and Larry Page, as a research project at Stanford University, to find files on the Internet, which was firstly known as BackRub. Some years later in 1997 they decided to change the name to Google, getting inspired in the term Googol. Finally it became a private company in 1998 as Google Inc. with the mission of organizing global information and making it universally accessible and useful. Eight years later, the company was moved to its nowadays location in Mountain View (California).
Tourism and Google
Tourism is the act and process of spending time away home in pursuit of recreation, relaxation and pleasure, while making use of the commercial provision of services on certain locations or along a route.
It's important to relate tourism with Google, because nowadays Google has a real impact in the days of everyone, so in tourism we need to be informed of how the technology is progressing, so then, we will be able to put into practice.
Online Marketing
Online marketing is a part of information management in tourism. It covers all the marketing online activities to achieve marketing objectives, from the brand awareness to the completion of an online business.
Some online marketing instruments are: online advertising, E-mail marketing, social media advertising and community, affiliate marketing and mobile marketing.